USA Today Breaks With Tradition Rejects Donald Trump MSNBC




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just moments ago Donald Trump firing back at USA Today this is the tweet it reads that people are really smart in canceling subscriptions to the Dallas and Arizona papers and now USA Today will lose readers he writes the people get it so why is he so upset there's the tweet for the first time and it's 34 year history the newspaper the USA Today is taking sides in a presidential race it's not an endorsement of any candidate instead the piece urges readers not to vote for Donald Trump but a diss endorsement if you will the editorial board writes in part quote from the day he declared his candidacy 15 months ago through this week's first presidential debate Trump has demonstrated repeatedly that he lacks the temperament knowledge steadiness and honesty that America needs from its presidents it goes on to say whatever you do however resist the siren song of a dangerous demagogue by all means vote just not for Donald Trump with me now is Bill Stern Berkey is the editorial page editor for USA Today Bill nice to see in person thank you good to be with so first thing your reaction to this tweet from Donald Trump right now he says the people get it laying into the Dallas paper the Arizona Republican to you guys now as well well I can't say I'm surprised I didn't think he'd be a fan of the editorial I will say the pre-dawn tweet tirade that you were talking about earlier talking about former Miss Universe and sex tapes is not the kind of behavior we see in a normal presidential candidate and reinforces the point that we make in the editorial about his temperament so take me into those closed room meetings with editorial board of the USA Today met and after 34 years the most read newspaper in the country made what is a watershed decision do you decide we're gonna get involved in this one why specifically did you make that choice and why now it's really not that complicated I'm hearing some elaborate conspiracy theories but basically the editorial board is a very diverse group of nine people were consist of everyone from conservative moderate progressive libertarian and we operate by consensus and as the campaign went on we decide we care about our country in the future of the country and as the campaign went on from his announcement through the GOP convention through this presidential debate we became increasingly concerned about his fitness for office who helped us understand the nuance in a diss endorsement of Donald Trump versus if you say all the things you say about him why not endorse Hillary Clinton or Gary Johnson or even Jill Stein well as I said we operate by consensus at the editorial board unanimously we concluded that Trump is unfit for the presidency when it came to making an endorsement we were not able to get a consensus some people and the editorial board felt Clinton will be experienced enable president others had deep concerns about her sense of entitlement her lack of candor her handling of classified information so help me better understand this right now you under you know the way that this campaign season is playing out right now doesn't it affect your editorial basically just fulfill what Donald Trump has been saying that this is a fight between the people and the media elite the Washington establishment doesn't this just reinforce the message Donald Trump is trying to communicate as I said we don't consider ourselves the media elite we consider ourselves nine citizens who care about the future and so what is it I guess that more broadly what does it say though about the system right now that every paper in the country with a few exceptions is either endorsed Hillary Clinton or distant Orson Donald Trump I think the National Inquirer endorsed Trump and four papers the Detroit News most recently endorsing Carrie Johnson what does it say that all these papers are endorsing the other person or persons and yet this guy is still neck and neck well there obviously is a certain core support for Donald Trump they just want to punch Washington in the nose and they don't necessarily just want to send that message but hopefully there are some undecided who will when you pull together the facts and the information this can influence their decision Bill Sternberg the editorial page editor from the USA Today nice to see you we appreciate it thanks for having me on hey there I'm Chris Hayes from MSNBC thanks for watching MSM see on youtube if you want to keep up to date with the videos we're putting out you can click subscribe just below me or click over on this list to see lots of other great videos